A Sydney-based OEM manufacturer specializing in home care products was approached by a major retail client looking for a private-label eco-friendly all-purpose cleaner. The retailer required a product that could meet specific high-performance efficacy metrics, while simultaneously navigating Australia’s stringent chemical safety regulations and aligning with consumer demand for green and sustainable cleaning solutions.

The OEM manufacturer lacked the in-house analytical capability to design a compliant, high-performing formula that met these complex technical and regulatory requirements. That’s where Labsure stepped in.

We conducted a comprehensive Formula Analysis and Optimisation project, using advanced instrumental techniques (GC-MS, LC-MS, FTIR, ICP-OES) to establish key technical parameters and material characteristics. Based on this data, our chemists advised on formula architecture, prioritizing the incorporation of:

• Bio-based surfactants to achieve high detergency.

• Natural solvents for improved environmental profiles.

• Low-toxicity chelating agents to ensure stability in diverse water conditions.

We optimized the formula for enhanced performance stability, local sourcing opportunities, production scalability, and regulatory clearance. Our technical guidance enabled the OEM to successfully launch a competitive, high-efficacy product that fully satisfies Australian regulatory standards and consumer expectations for sustainability.